由于那些遵循媒体和杂志Biz的人知道,定制内容对于消费者和商业标题来说是一个值得注意的增长领域,与Meredith Co.,Time Inc.等出版商,以及WALL Street Journal为大名品牌制作定制内容。与其消费者同行一样,峰会媒体集团在习俗中享有类似的收益,本月欢迎一名新的研究总监和自定义媒体,以抬头抬头。记者和前任主编Matt Reynolds,在新创造的位置加入芝加哥B2B媒体公司。
Reynolds brings with him over a decade of experience as a journalist and editor. He spent more than five years at Penton Media in various editorial positions for Penton’s Baking Group, advancing to Chief Editor of烘焙管理并管理尊敬的编辑现代烘焙。Earlier in his career, he was Assistant Editor for Luby Publishing’s台球消化。Most recently, he worked with LoSasso Integrated Marketing in Chicago as a practitioner of a unique brand journalist concept, applying a full B2B editorial skill set to the public relations discipline. Reynolds received his undergraduate degree from the University of Illinois, and holds a MS in Journalism from Roosevelt University.
Summit的VP / Digital,David Newcorn分享了他对新雇用的热情。“因为对定制媒体解决方案的需求显着增加,是时候带来经验丰富的专业专业来监督该地区。Matt的独特背景,结合了新闻,研究,公共关系和数字和社交媒体,使他成为理想的合适。“作为这一职位的一部分,马特还将在首次峰会的首次职位上进行研究。最后,马特将运行峰会的越来越多的剧本业务。
首脑会议首席执行官Joe Angel评论,“我们真的很高兴能够在船上拥有Matt,我们的客户肯定会受到他的媒体精明和创造性见解所享受的。此外,哈马特队的统治会使戴夫Newcorn能够推进峰会的数字平台,实现下一代技术,找到与我们的广告商连接读者的新方法。总而言之,我们的自定义团队和广告商的积极发展。“
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