中国消费者的生态包装

Consumers in China can now enjoy US-owned brand Wholly Moly! dairy-free drinks in this distinctive lightweight flexible package with an air-filled handle.

新的无菌包装的基于燕麦的饮料,用于中国消费者。
新的无菌包装的基于燕麦的饮料,用于中国消费者。

对健康的关注不断上升,是全球乳制品替代品市场受欢迎的关键动力之一。同时,消费者正在建立可持续性与自己的个人福祉之间的联系。因此,消费者希望品牌和个人在保护环境和过上更可持续的生活方式方面采取积极主动的方法。

总部位于加利福尼亚州硅谷和中国上海,完全莫里!是针对新一代中国消费者量身定制的全颗粒和燕麦产品的领先品牌。在周围温度下,在上海被无菌打包了九个月的保质期,全部莫里!的燕麦饮料不仅可以通过在没有任何添加剂的情况下提供燕麦产品来创新其产品类别,而且还可以通过选择发射的包装来创新。Ecolean的轻巧包装解决方案address both consumer convenience and environmental awareness. A minimal amount of packaging material means less resources used throughout the package’s life cycle – for example less energy and water in production, and lighter packaging during transport. The result: a liquid food package with less impact on the environment, offering a lighter footprint for both customers and consumers.

To learn how users of the pouch packaging format are pressing ahead with monomaterials, go here https://www.packworld.com/design/flexible-packaging/news/21120173/compatibilizer-makes-pouch-recycleready

“Without any additives, Wholly Moly! products retain their original nutrition and sweetness,” says Claire Fang, CEO at Wholly Moly!. “We dare to use the original taste of healthy cereals. The oats grow in the fresh soil and sunlight of the Midwest of the United States and southern part of Canada, and are packaged under strict North American standards, bringing high-quality oat products to health and sustainability conscious consumers in China.”


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“We welcome the launch of Wholly Moly! oat drinks in Ecolean packages, as a great fit for our approach to sustainability and being a responsible business in the packaging industry,” says Johnny Sajland, Chief Commercial Officer at Ecolean. “As a global packaging producer offering lightweight packaging solutions for both chilled and ambient distribution, Ecolean is active in more than 30 markets worldwide and partners with many of the most well-known brands within the dairy, beverage, and liquid food industry.”

完全莫里!是总部位于美国加利福尼亚州的Yum Delight的子公司。这些产品在大中国和美国都可以通过直接面向消费者的电子零售和超市购买,并且自2020年5月以来就可以在Ecolean包装中使用。

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