While sizeable international trade shows remain annual destinations that draw tens of thousands of professionals, targeted regional events, offering a more focused approach and one-on-one facetime for exhibitors and attendees, continue to grow in size and stature.
贸易展览News Network（TSNN）是贸易展览行业的主要新闻资源，报告说，对当今贸易展览会的营销客户需要建立长期关系。TSNN引用了与会者和参展商可以在大小不知所措的活动中开会的时间，这是区域演出的另一个有吸引力的方面。
PACK EXPO East当它于2015年推出并继续为顶级包装机械供应商提供无与伦比的机会，以与人口稠密的东北走廊中的包装专业人员召集无与伦比的机会。费城200英里以内的美国消费包装公司（CPG）中有三分之一，其中包括该国最大的生命科学和药品集中，Pack East 2018的7,000名与会者的三分之二的旅行人数不到三个小时。
While exhibitors continue to mine the connections, partnerships and personal relationships from PACK EXPO East 2018, show producer PMMI, The Association for Packaging and Processing Technologies, launched exhibit sales for PACK EXPO East 2020 (March 3-5; Philadelphia).
“A trade show in the Northeast offers a great opportunity to bring the whole team to see technology in action,” says Laura Thompson, senior director of expositions, PMMI. “The show’s more focused approach allows attendees and exhibitors to easily pinpoint solutions and to spend quality time understanding each other’s operations and the challenges both sides of the table face.”
Ed Fox, director of sales for Fox IV Technologies, believes in the regional trade show model, citing PACK EXPO East 2018 as a unique opportunity for extended customer/supplier interaction.
“Most of the visitors we encountered in our booth came with projects in hand as well as time for discussion, which is exciting for an exhibitor,” Fox says. “It allows us to really dig deep with them and tailor a solution that can meet their needs.”
与会者和参展商都吹捧了无故障的旅行，这是费城地点的众多优势之一。
“PACK EXPO East is conveniently located for our team,” says Sarah Leiterman, packaging engineer, Johnson & Johnson. “The regional show makes navigation a bit easier, especially as we seek specific solutions. It is my third year coming to PACK EXPO East, and year after year, it has proven to be worthwhile.”
Pack East 2020将设有400家参展公司，宾夕法尼亚会议中心超过100,000净平方英尺，为与会者提供了与7,000名同行交流想法的机会。由于其位置在关键地理区域，Pack East East欢迎来自食品，饮料，制药/医疗设备，化妆品/个人护理，化学/家庭和其他各种规模的CPG公司的与会者。
Asco Numatics Dana Greenly说：“ 2018年Pack East的与会者确切地知道他们想看和讨论什么。”“这些都是真正的项目，我们期待着East 2020。”
Attendees and exhibitors alike will have access to returning educational and networking highlights at PACK EXPO East 2020 including:
- Pack Expo的论坛:A debuting feature at PACK EXPO East 2018, The Forum will feature free, unique, interactive 45-minute open sessions on the latest industry trends by the OpX Leadership Network, Institute of Packaging Professionals, Contract Packagers Association and PMMI Business Intelligence. Sessions will be interactive and include small group discussions and Q&A sessions.
- 创新阶段:In the center of the action, the Innovation Stage offers ample opportunity for professional enrichment while at PACK EXPO East. Exhibitors present free, 30-minute seminars throughout the day. The Innovation Stage is a valuable opportunity to learn about breakthrough technologies, innovative applications and proven approaches from the experts themselves.
- Packaging & Processing Women's LeadershipNetwork (PPWLN) regional meeting：现在，PPWLN在贸易展览会的Pack Expo投资组合中成为主食，可以招募，保留和推进妇女在包装和处理中。PPWLN早餐会议包括演讲和讨论，允许同龄人交流想法和经验。
与过去一样，预计展览空间的需求量很高。在线提交在线申请packexpoeast.com。
